The fallout from sexual harassment allegations against Justin Baldoni continues to escalate. WME, the agency that represents both Baldoni and Blake Lively, parted ways with the actor and director following Lively’s formal complaint. Filed with the California Civil Rights Department, the complaint alleges harassment and retaliation, leading to swift action from WME.
Allegations Against Baldoni
Blake Lively accused Baldoni of creating a hostile work environment during the production of It Ends with Us. She claimed he sexually harassed her and retaliated when she raised concerns. According to the complaint, Baldoni allegedly criticized Lively’s weight to her trainer, made inappropriate remarks about his sex life, and pressured her to disclose her religious beliefs.
During a January 2024 meeting, which included Ryan Reynolds, Lively’s husband, she demanded Baldoni not add additional sex scenes beyond those approved by Sony Pictures. The complaint alleges Baldoni responded by orchestrating a smear campaign to harm her reputation.
Inappropriate Behavior on Set
The filing also details several unsettling incidents. Lively claimed Baldoni and It Ends with Us producer Jamey Heath shared details about their “previous pornography addiction” and showed her a personal video of Heath’s wife giving birth. Furthermore, the complaint alleges Baldoni barged into Lively’s makeup trailer unannounced while she was breastfeeding her newborn.
Emails and texts included in the complaint suggest Baldoni’s publicity team planned strategies to discredit Lively if her allegations became public.
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Baldoni Denies Claims
Baldoni’s lawyer, Bryan Freedman, called the allegations “categorically false” and “intentionally salacious.” He accused Lively of attempting to salvage her reputation by fabricating claims. Freedman argued that Lively’s alleged threats during production—including refusing to promote the film—led Wayfarer Studios to hire a crisis manager to manage potential backlash.
The statement from Freedman emphasized that Wayfarer Studios did not take proactive retaliatory actions but merely planned internally to handle potential media fallout. He described the allegations as an attempt to manipulate the narrative against Baldoni.
WME’s Decision and Industry Reaction
Given the severity of the accusations, WME acted quickly to sever ties with Baldoni. The agency’s decision underscores the growing accountability in the entertainment industry for addressing misconduct allegations.
Lively expressed hope that her legal action would expose harmful retaliatory practices and protect others who may face similar situations. In a statement to The New York Times, she urged the industry to confront such behavior and support those who speak out.
Broader Implications
This controversy highlights the ongoing challenges in combating misconduct within the entertainment industry. While Baldoni denies the claims, the allegations have already sparked significant consequences for his career.
The unfolding legal battle raises critical questions about accountability, workplace culture, and the power dynamics in Hollywood, shining a spotlight on the need for systemic change.
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